Lead generation is the core marketing function of any business. Every lead generated through different efforts may not be of the same value. Thus, marketers use lead scoring methods to qualify the leads and prospects collected from various marketing channels. If you are not using it yet, here’s a quick start guide to lead scoring.…
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Shail Digital has joined HubSpot’s Solutions Provider Program. HubSpot, a leading growth platform, works hand-in-hand with partner experts to grow their businesses through inbound software, services, and support.
Emails are the most preferred, direct and easiest means of communication. Half of the world’s population uses emails. Consequently, “Email Marketing” becomes one of the most powerful digital marketing channels to connect with the target audience. Email marketing is used for promoting products and services, updating customers with important information and building a strong brand.…
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