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Category: Digital Marketing

Digital Marketing Concepts

Social media management tools interface with AI analytics for 2025

Best Social Media Management Tools You Need to Know in 2025

Explore the best social media management tools for 2025, packed with AI-powered insights, smart automation, and real-time analytics. From Hootsuite’s enhanced team collaboration to Later’s visual planning for Instagram, discover top platforms to streamline your strategy, boost engagement, and elevate brand performance across multiple channels.

Omnichannel Marketing: Building a Consistent Brand Experience Across Platforms

Omnichannel marketing aligns all your marketing channels to create a seamless, unified customer experience. With consistent messaging across platforms, businesses can boost customer engagement, retention, and conversions, while delivering personalized interactions. Discover how Shail Digital can help you implement this strategy to enhance brand loyalty and maximize ROI.

Repurposing Content: Get the Most Out of Your Marketing Efforts

Ever feel like you’re constantly churning out content, but not getting the mileage you hoped for? Well, you’re not alone. In the fast-paced world of digital marketing, creating fresh content regularly can be exhausting. But here’s the good news: you don’t always need to start from scratch. Repurposing your existing content can maximize your reach,…
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Inside the Success of Viral Social Media Campaigns

Explore the secrets behind impactful social media campaigns through real-world examples from leading brands. From Amul’s timely and witty topical ads to Swiggy’s viral ‘Voice of Hunger’ challenge, discover how brands like Zomato, Dunzo, and Spotify leverage humor, user-generated content, and personalization to engage audiences effectively. These case studies exemplify the power of creativity, community-building, and staying relevant in today’s dynamic digital landscape.

Must Know Sustainable and Ethical Marketing Practices

Discover key sustainable and ethical marketing practices for 2024. Learn from successful brands and find out how to make a positive impact while building trust with your audience.

Mastering YouTube Analytics: A Comprehensive Guide to Channel Growth

Mastering YouTube Analytics: A Comprehensive Guide to Channel Growth

Ever wonder why some YouTube channels skyrocket while others struggle to gain traction? It’s not just about making great videos; it’s also about understanding your audience and how they interact with your content.  That’s where YouTube analytics comes in. It’s like having a secret map to channel success. In this guide, we’re diving deep into…
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Harnessing The Power Of Influencers For B2B Business

Harnessing The Power Of Influencers For B2B Business

At all times, when we set out to promote our brand, we keep an eye out for the most effective B2B business strategies that can help us reach a growing number of customers within reasonable time limits. With the rise of social media over the last decade,  businesses are constantly seeking innovative strategies to elevate…
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How to Integrate RSS Feed with Zoho Campaigns?

RSS (Really Simple Syndication) feeds play a pivotal role in modern content distribution strategies. These feeds offer a standardized format for websites to automatically publish and disseminate their content. By structuring information in XML format, RSS feeds enable subscribers to receive updates whenever new content is published without the need to manually visit the website.…
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Video Marketing Guide

2024 B2B Video Marketing Guide: Top Video Content Types For Leads & Sales

With a record-breaking 91% of B2B marketers reporting success in generating leads through video content, it’s clear that B2B video marketing is no longer a fad but a powerful force shaping the B2B marketing landscape. If you’re not already using B2B video marketing in 2024, add it to your marketing “to-do” list for the following…
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Sending Bulk Emails: Tips To Avoid Spamming?

Bulk email, often known as mass email, is an email/ message sent to many people at once. Sending bulk emails to all the subscribers on your subscriber list can be appealing and is frequently cost-effective. But unfortunately, 17 out of 100 emails could only hit the inbox. Despite your efforts to ensure the success of…
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